August 13, 2019

“That should be easy, right?” As graphic designers, we hear this a lot. And while we’re flattered that we make things look effortless, “easy” is generally dependent upon one’s own definition.

Physically speaking, no, it’s not “hard” to create a design. Sitting at a co...

July 6, 2018

Less is more. Most of us have probably heard that phrase in one setting or another, and oftentimes it’s true. Less talk can gain more attentiveness. Fewer words on a page can gain more readers. Fewer colors on a wall can mean less distractions and more elegance. The bo...

May 8, 2017

The world of graphic design has evolved, decade after decade. It has gone through numerous stages, all with unique twists and usage of colors, shapes and typefaces. But one thing that has always remained true is how design must be used to clearly communicate a desired...

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